With businesses investing millions in SEO campaigns, the market is on course to reach the projected $50.45 billion in 2021.SEO has been the driving factor in the growth of the e-commerce industry. Having invested in an SEO campaign, you may be wondering if you’re achieving the desired results.If so, you need an SEO ranking checker to help analyze and check your SEO strategy.Keep reading and find out the five benefits of using an SEO checker tool.
1. Helps Audit Your Page Links
Backlinks serve as a gateway to your website from another website. By signaling to Google that your website has valuable content, search engines translate that your site’s content is of value. This ends up improving your website’s SERP rank.Seeing how backlinks are valuable to your website, having healthy backlinks is important. One of the benefits of using the best SEO ranking checker is that you can audit the links on your page.As vital and desirable as link building is to your website, you need to understand that not all backlinks are valuable. Some will be very helpful to have, while others should be avoided like the plague!By learning how to check SEO ranking, you’ll be able to track your backlinks, ensuring you’re only getting important links to your site.Furthermore, checking your SEO ranking allows you to analyze and see who links to your pages. This helps you optimize your backlinks profile and, in turn, direct healthy links to your site.
2. Improve Your Site Speed
The majority of internet users are increasingly impatient. With your page taking ages to load, you’ll see more bounce rates and exits. Slow-loading pages contribute to a bad experience for any user, and the chances of them returning are very slim.Search engines are aware of how fast people want to access information. And as such, they’re suggesting pages that are likely to take the least time possible when loading.With mobile phones accounting for half of the internet usage, the need for faster loading pages has only risen. This has led to Google developing and announcing a speed update that will make speed a factor when ranking for mobile searches.When you use an SEO ranking checker like Google rankings checker, you’ll improve your site’s loading speed. The rankings checker provides you with a site speed analysis and gives you a report to that effect.With this report, you’ll be able to optimize your website to offer visitors to your website a good user experience. You also get various tips and advice to improve your website’s speed.
3. SEO Ranking Checker offers Content Quality Assessment
One of the significant factors that influence your website’s SEO ranking is your content.Content is what primarily drives traffic to your website. With quality content that’s useful, accurate, and relevant, you increase your website’s authority, and visitors are likely to trust you. This plays an important role when generating leads for your business.To increase your website’s visibility, you should offer high-quality content. This will draw search crawlers to your site and subsequently grow your visibility.
With an SEO ranking checker, you can analyze the quality of your content and whether it’s getting the best-intended results. You’ll also get to understand your usage of keywords and your pages tags.A content optimization report will help you understand which of your content needs to be worked on and which is perfect.
4. SEO Checker Helps You Gain Insight on Your Competitor
It’s common to have a competitor that consistently ranks above you on a keyword that you so dearly need to rank high on. This can be very frustrating for you and mean low traffic for your business.An SEO ranking checker analyzes your competition and shows you their source of traffic, which keywords give them optimal results, and more.You’ll understand where your competitor gets their backlinks and how effective they are. This will inspire you on where to get your backlinks.When you understand your competition with the help of a ranking checker, you’ll be able to optimize your SEO to be competitive.This will help you improve your site ranking and direct traffic to your website. Thus growing your visibility as well as your business.
5. Keywords Assessment
Among the benefits of checking your SEO ranking is the ability to assess and identify keywords. This helps you understand keywords in your niche that you’ve not been using on your website, which could bring traffic.When creating your content, don’t take a chance that users will find you. It’d be best if you used carefully structured keywords that’ll increase your SERP ranking and visibility.With a ranking checker, you’ll be able to identify and target the best keywords that’ll suit your content, like long-tail keywords.As the industry evolves, the use of voice commands is catching up real fast. Long-tail keywords are becoming more relevant, and as such, you shouldn’t overlook them.Also, with a SERP checker, you can see the questions that people want answers to. This helps you create content that answers the questions that people who visit your page are searching to get answered.Don’t take chances on your business. Even when fishing, you’ll need to have a bait that attracts the fish to your hook.
Know how to check SEO ranking using an SEO ranking checker today and shed some light on your SEO campaign’s progress. This helps improve your search performance and optimizes your website to achieve the desired traffic.
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