Designing a business card is one of the first things you should do when you start your own business. They are also great for people who do freelance work.
To get the most out of your business cards, you must have a good business card design. Remember that your business card may be someone’s first impression of you.
Keep reading, and we’ll tell you how to design a business card the right way. With the right business card, you’ll have no trouble attracting new clients and partnerships.
Why You Need Business Cards
If you run a business, you know that we live in a fast-paced world. The “elevator pitch” reigns supreme, and if you can’t quickly explain what makes you worth hiring, you may struggle to find work.
Business cards are the perfect way to concisely market yourself to potential collaborators, business partners, and customers.
The right business card says a lot about who you are as a professional. When you hand someone your card, you’re giving them a physical reminder of why they should call you up and work with you.
Basics of Business Card Design
There are a few pillars of business card design that you should always stick to. Follow these tips, and you can’t really go wrong.
First of all, your business card must be easy to read. Pick a clear font and a couple of contrasting colors. If you need help picking a color scheme, you can always check out Pantone’s color trends.
Second, you should always have a light background and dark text on your business card. That combination is easiest for the human eye to read.
Last, but not least; make sure you don’t have too much text on your business card. You want your company logo or name to immediately draw the eye of the viewer.
Business Card Ideas
Some businesses call for fun and quirky business card designs. If you want to inject some more personality into your business cards, you can try some nontraditional ideas.
There are plenty of unconventional business cards out there, such as army challenge coins, textured business cards, and fun shapes.
If you run a landscaping business, for example, you could make your business card shaped like a tree, or textured with faux grass. If you have a fun and quirky personality, don’t be afraid to reflect that in your business card!
Business Card Software
Your best business card may come from business card design software. There are lots of great programs out there that allow you to choose from preexisting business card templates.
This may be a good choice for you if designing isn’t your thing. Or, you can simply take advantage of the deals on printing and shipping that these services often offer.
Don’t be afraid to get a little help designing your business card. You don’t always have to reinvent the wheel.
Market Yourself by Designing a Business Card
Design your business cards now and take your business to the next level. Business cards add a new layer of professionalism to every interaction you have.
Designing a business card takes skill, but if you stick to these simple design rules, and you can’t go wrong.
For more tips on marketing yourself, check out the rest of our blog!
